Tuesday, April 07, 2009

EL CELULAR

A pretty fascinating article from Sunday's New York Times about the success that regional Mexican musicians (norteño, banda, etc.) are having with ringtones and songs on cell phones, given that their audience isn't exactly big on digital music generally. The piece also offers some interesting discussion about the fact that these artists really don't get much promotion, despite racking up serious numbers. I know as a writer, I've barely been able to get anybody at the Latin divisions of the major labels to send me music I could potentially pitch for review, something that's always bummed me out a lot. When I hear this stuff, it's primarily because I've bought it myself - usually at Target, rather than a traditional record store.

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